Olle’s Chronicle

After a year in which headwinds almost became the norm, 2026 is finally beginning to show signs of a shift. This personal reflection takes its starting point in a challenging 2025, but turns its attention to the glimmers of hope now growing stronger – from falling raw material prices to emerging construction markets and new opportunities for the Swedish timber industry.

A year when almost everything went the wrong way

There is no way around it: 2025 has been a difficult year for the sawmill industry. Profitability has been eroded by high raw material costs, timber shortages, a sharply strengthened Swedish krona, a weak construction sector, tariff issues and geopolitical conflicts. Looking back, it is easy to spot a pattern of recurring crises in the industry – downturns come and go, though the causes differ. Even so, the past year stands out. Almost every key factor has moved in the wrong direction, making 2025 unique in its own way.

The gap between raw material prices and sales prices has never been as wide as it is now. Historically, these two factors have moved more or less in tandem, albeit with some delay. Ultimately, of course, it is the market that sets the price. The timber market has been characterised by strong demand, while the supply of sawn timber has been excessive – an uncomfortable equation for sawmills. At the same time, the availability of spruce logs has declined, while pine logs have accounted for a growing share of the market.

The old truth that a sawmill should focus on a single species no longer holds. Many mills now mix both pine and spruce simply to keep their lines running. This has resulted in a historically large price difference between sawn pine and spruce – a development driven by increased pine production in Swedish and Finnish mills, combined with a shortage of spruce in Central Europe following extensive bark beetle damage.

As if that were not enough, the construction market has been weak in Europe, the United States and China. The global economy is marked by uncertainty, amplified by the current economic policy in the US. Yet amid all this, markets in the Middle East and North Africa – just as during the 2008 financial crisis – have become a lifeline for sawmills struggling with overflowing inventories. Deliveries to the region rose sharply during the year, largely thanks to the low barriers to entry, which in turn affects both pricing and competition. Historically, around 50 per cent of Sweden’s pine production has gone to these markets, which may partly explain why product development has lagged behind and why favourable exchange rates compared with, for example, Finland have made it an “easier way out” from time to time.

Outlook for 2026 – cautious optimism in an uncertain world

So what awaits in 2026? It is difficult to predict when global uncertainty remains high. Perhaps we are beginning to adapt to a “new normal”, where political and geopolitical events are less surprising but no less impactful. Developments in Venezuela are one example – escalating violence and effects on oil prices that could have unpredictable global consequences.

Looking at more immediate analyses, the outlook for sawmills in 2026 appears slightly brighter. Growth is forecast in several key countries, and both Europe and the US are expected to see lower interest rates – a basic prerequisite for construction activity to pick up. In the Swedish market, hopes are pinned on lower interest rates and higher disposable incomes giving the renovation and home‑improvement sector a boost in the spring, even if it may take longer before new construction recovers in earnest.

Germany is now showing cautiously positive signs. Orders to the wood industry and the number of building permits for new homes increased during 2025, albeit from low levels. As Germany is Europe’s economic engine, this also influences neighbouring countries. At the same time, deliveries of Swedish and Finnish timber have increased as the spruce shortage has become more pronounced. This is the main reason why the price gap between pine and spruce products remains at historically high levels.

For the United Kingdom, the picture is more uncertain. Construction activity has been relatively stable, but competition is intensifying as the US market wavers. One clear shift, however, is the growing acceptance of pine‑based structural products – an important development given the rising share of pine production in Swedish sawmills.

In the United States, the construction market was weaker than expected in 2025. High interest rates and abundant supply pushed prices down, and in October new tariffs of 10 per cent were introduced. The core issue is that many Americans simply cannot afford to enter the housing market – the gap between incomes and house prices is too wide. Analysts believe interest rates need to fall by another percentage point before construction can truly restart. “Affordability” has become a political buzzword ahead of the midterm elections in November 2026, which may give the issue more weight and highlight a major structural problem in the US economy.

The Middle East and North Africa continue to show strong demand, driven by major housing needs and infrastructure projects. There is some reason for optimism for 2026, although the region’s dependence on oil prices remains significant, and the situation in Venezuela is creating concern about future price levels.

 

“The Middle East and North Africa continue to show strong demand, driven by substantial housing needs and major infrastructure projects. There is certainly some reason for optimism as we look towards 2026.”

Price trends and raw material flows – have we reached the bottom?

When it comes to global prices for sawn timber, it appears we may have reached the bottom of this economic cycle. With limited raw material availability and a slightly improving construction market, there is good reason to expect prices to rise in the spring. Raw material prices, particularly for pine logs, have already begun to fall as sawmills reduce production. Storm Johannes has made future flows and costs more uncertain in the short term, but storms are, after all, part of our reality. The priority now is to preserve value for forest owners, sawmills and customers alike.

Conclusion: A lost year – but not a lost future

2025 will go down in history as a lost year for the sawmill industry. A rapid recovery is not expected in 2026, but there is still reason for cautious optimism. Many entered the downturn with strong balance sheets after the record years during the pandemic, yet squeezed margins now mean that many are fighting for survival. An improved market and lower costs would provide both breathing space and renewed confidence in the future. At the same time, experience tells us that most of what we believe about the future rarely turns out as expected – the only certainty is that we will continue to be surprised.




Published: 2026-01-01

"As for global sawn timber prices, it appears we’ve reached the bottom of this economic cycle."

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